It’s electric. Boogie-oogie-oogie. A different kind of Creative Marketing Firm.
Zing! Evocative brand design and singe-worthy marketing strategy, at your service.
The business arena is crowded and noisy. Don’t get lost amongst all the sound-the-sames, gasping for air and engagement. Make your marketing matter by liberating the essence of who you are with completely craveable digital, social, and print media.

Still curious? Read on, friend.
Schedule 30 minutes to spark a conversation about how good design is a magnet for trust and loyalty.
Illustrate the journey
Meaningful. Adventurous. Provocative.
Serving as a conductor for confidence
Copper Theory Creative, Brand Design and Strategy Studio
Delivering the amalgamation of marketing & media that soders a story and electrifies connections—because we all need something to believe in.
Greetings from sun-soaked Arizona collaborators, creatives, and copperheads, clients, past, present and future; we’re so glad you’re here.
Come along with us as we co-create the world’s best brands from the ground up. It’s our job to keep businesses well-dressed and unstressed, authentic and amplified.
The more the merrier is our mantra.
We’re in our “not how but who?” era and we invite you to come along. We approach every relationship like we’re in it for the long haul—because we are.
We stand on the idea that the only kind of marketing that is going to really work out there in the wacky, wild, and wonky world of business building is Relationship Marketing.
We don’t just want to help our friends in business revamp their website or get a logo refresh; we want to support them when their growth and development as an entrepreneur means changing perspective, expanding knowledge base, and doing the kind of deep work that strengthens business muscles.
Branding and marketing that makes your whole self (and the kind of company you’re creating) totally tangible—why, that’s no one-nite-brand-stand.
Join us in the journey to self-discovery and downright darling design and make some forever friends along the way. We are your partner in the work to make your personal/business brand a household name in your universe and doing it in a way that feels oh-so-right, because it is.
Book a call
Schedule 30 minutes of complimentary consultation
Hi there. I’m Caitlin, top brass at Copper Theory Creative
Back in my day, it was either get a scholarship or join the military. No shade to terrific troops, but the door to art school was infinitely more appealing. The path I picked led to a life as a graphic designer, printship person, consultant, media maven, and nonprofit marketeer.
At the eager-beaver age of 24, I filed my first LLC as a birthday present to myself. And thus, my entrepreneurial energy was alive and well.
For most of my business career, I was a one-woman show; managing cherry-picked projects from beginning to end.
After COVID kicked our collective asses, and most of my work was digital, I had a wild vision for way less “operating in a silo” and way more “creative collaboration.” I wanted to bring all of my partners delivering creative services to the entrepreneurial and small business sector together under one virtual roof to launch a ‘personal brand center’ of sorts.
Since that day, it’s been my mission to attract the top talent in creative services to amalgamate an amazing Copper Theory Creative Client Experience and create a body of work second-to-none—and unavailable anywhere else.
If this is also your vibe, voice, and vision, reach out. I can’t wait to get to know you.
xoxo,
Caitlin “Joan of Art” Penny
‘Defender of the Brand’
PS Connect with me on LinkedIn for more adorable authenticity. Better yet, bring me in to speak to your group, company, or event whenever you need the inspiration to build a brand beyond a business that ‘just works.’

Copper Creativity
flair, symmetry, bold colors, personal, clever contrast, stylish, human, evocative, maverick, exciting, otherworldly, strong, story-driven, word-smithed, provocative
NOW with extra ZING!
Creative Pros & Partners
Tune in to our Entrepreneurial Brand Jam
Get to know our network of net worth—best in class designers, strategists, writers, media producers, creatives, and business brains working together to amalgamate an amazing Copper Theory Creative Client Experience and create exponentially epic results.
#AmalgamationNation











